SOUL CYCLE
_{Senior Motion Designer
︎︎︎ animation, video editing & design}

As Senior Motion Designer at Soul Cycle, I created captivating bi-weekly acquisition videos that captured the brand's high energy and maximalist design. Working closely with the Art Director, I crafted engaging storyboards and utilized stop-motion techniques to deliver fresh, experimental assets on tight timelines. My work brought new life to their direct messaging while pushing creative boundaries to reach existing and prospective customers.

^{Art Direction}

_{Jeana Holmes}

^Design

_{Jeana Holmes, Sakura Verdino
& Blake Morrison}

^Animation

_{Blake Morrison}